Jul 29, 2008

I'm no longer targetted

Besides, Wprost has gone to the dogs since I last used to read it (1994). It now has pages and pages of printed television – disjointed visual material interspersed with sound bites; this is supposed to be witty; but the impression is – I am sorry to say – shallow and retarded.

Some theorists of culture see in it a breakdown of civilization; and that “we” as a group are getting worse. They are wrong. We are not getting worse – certainly, I am not. Instead, Wprost is changing its target audience. It isn’t that “we” have changed. It’s that “we” have been replaced.

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